Bachelor of Science in Sport Management – University of Florida
The UF Online Bachelor of Science in Sport Management degree program equips students with the tools to apply the fundamental concepts of management, marketing, finance and law to sports organizations.
Students go on to pursue careers in a variety of organizations like professional sport franchises, intercollegiate athletics, sports media, municipal recreation, sports committees, private organizations, social organizations and amateur sports. Within these organizations, students get involved in a range of job functions such as facility and event management, marketing, administration, compliance, ticket operations, sponsorship sales, fundraising and player representation.
In addition to completing all university, college and general degree requirements, students enrolled in the sports management degree program will have the opportunity to pursue core courses, including Sport and Society, Sport Facility Design and Management, Sport Marketing, Business Finance and an internship in Sport Management, along with several elective courses such as The Legal Environment of Business and Entrepreneurship.
WHY CHOOSE UF ONLINE?
AT THE UNIVERSITY OF FLORIDA, OUR PASSION GOES BEYOND OUR WALLS — AND SO DO OUR OPPORTUNITIES.
UF is routinely ranked as one of the top collegiate athletic programs in the country. Like you, we are passionate about sports and we provide our online students with a world-class sports management education. UF Online’s Sport Management program places a nationally recognized degree at your convenience, for a fraction of the cost of comparable degree programs.
The acquisition of knowledge regarding the internal and external factors that influence sport in society enables students to use accepted techniques of discovery and critical thinking to solve problems, evaluate opinions and determine outcomes within the sport management area.
To earn a Bachelor of Science in Sport Management, a student must successfully complete 120 credits of prescribed coursework. Professional core courses, related option courses and specialization electives are taken during your last two years of work. Students are also required to complete a 12-credit internship their last semester. The 12-credit internship is part of the 120 credits prescribed for the degree.
Curriculum
- This semester plan represents an example progression through the major. Actual courses and course order may be different depending on the student’s academic record and scheduling availability of courses. Prerequisites still apply.
- Â
| SEMESTER ONE | CREDITS | |
| MAC 1105 | Basic College Algebra (Critical Tracking; State Core Gen Ed Mathematics) 1 | 3 |
| PSY 2012 | General Psychology (Critical Tracking; State Core Gen Ed Social and Behavioral Sciences) | 3 |
| Quest 1 (Gen Ed Humanities) | 3 | |
| Gen Ed Biological or Physical Sciences | 3 | |
| State Core Gen Ed Composition (Writing Requirement) | 3 | |
| Â | Credits | 15 |
| SEMESTER TWO | ||
| Select one: | 4 | |
| ECO 2013 | Principles of Macroeconomics (Critical Tracking) | Â |
| ECO 2023 | Principles of Microeconomics (Critical Tracking; Gen Ed Social and Behavioral Sciences) | Â |
| STA 2023 | Introduction to Statistics 1 (Critical Tracking; Gen Ed Mathematics) | 3 |
| State Core Gen Ed Biological or Physical Sciences | 3 | |
| Gen Ed Composition | 3 | |
| Gen Ed Humanities | 3 | |
| Â | Credits | 16 |
| SEMESTER THREE | ||
| MAN 3025 | Principles of Management (Critical Tracking) | 4 |
| SPC 2608 | Introduction to Public Speaking | 3 |
| SPM 2000 | Introduction to Sport Management | 3 |
| Electives | 6 | |
| Â | Credits | 16 |
| SEMESTER FOUR | ||
| ACG 2021 | Introduction to Financial Accounting | 4 |
| EME 2040 | Introduction to Educational Technology | 3 |
| MAR 3023 | Principles of Marketing (Critical Tracking) | 4 |
| State Core Gen Ed Humanities | 3 | |
| Â | Credits | 14 |
| SEMESTER FIVE | ||
| LEI 4880 | Research Methods in Tourism, Recreation and Sport Management | 3 |
| SPM 3012 | Sport and Society (Critical Tracking) | 3 |
| SPM 4104 | Sport Facility Design and Management (Critical Tracking) | 3 |
| Sport management elective | 4 | |
| Select one TRSM department elective: | 3 | |
|
LEI 2181 or SPM 4948 |
Leisure Contemporary Society or Practicum in Sport Management |
 |
| Â | Credits | 16 |
| SEMESTER SIX | ||
| SPM 3204 | Ethical Issues in Sport (Critical Tracking) | 3 |
| SPM 4154 | Administration of Sport and Physical Activity (Critical Tracking) | 3 |
| Sport management electives | 6 | |
| Electives | 4 | |
| Â | Credits | 16 |
| SEMESTER SEVEN | ||
| LEI 3921 | Field Experience in TRSM (Critical Tracking) | 3 |
| SPM 3306 | Sport Marketing (Critical Tracking) | 3 |
| SPM 4515 | Sport Business and Finance | 3 |
| SPM 4723 | Legal Issues in Sport and Physical Activity | 3 |
| Sport management elective | 3 | |
| Â | Credits | 15 |
| SEMESTER EIGHT | ||
| SPM 4941C | Internship in Sport Management (Critical Tracking) | 12 |
| Â | Credits | 12 |
| Â | Total Credits | 120 |
Content
1. Discuss the interdisciplinary nature of the study of sport management.
2. Examine and explain the internal and external factors that influence and shape sport in society.
3. Explain what constitutes management and what constitutes an organization. Apply the concepts of planning, organizing, leading, and evaluating organizational goals to sport organizations.
4. Examine and explain how ethical behavior influences financial, marketing and managerial decision-making.
Identify fundamental marketing concepts to the sport industry, create marketing plans, evaluate market segments and predict consumer behavior.
5. Develop financial strategies and evaluate budgets and sources of revenues and expenses relevant to sport organizations.
6. Explain and judge fundamental legal concepts relevant to tort, contract and constitutional law, and how they apply to the sport management field.
Critical Thinking
8. Use accepted techniques of discovery and critical thinking to solve problems independently and to evaluate opinions and outcomes within and outside of the sport management area.
9. Explain and use qualitative and quantitative analysis through formal and informal assessment strategies.
Communication
10. Effectively produce, interpret and analyze written text, oral messages and multimedia presentations used in sport management related settings.
- Athletic Director
- Facility Manager
- Fitness Director
- Franchise Sales Representative
- Professional Sports Scout
- Sports Event Manager
- Sports Finance Analyst
- Ticket Operations Manager
- University Athletics Administrator
